Creating innovation
for Meaning

Today media consumption is constantly evolving. This is why Premium.Digital creates with its partners new and profitable ways to engage and deliver brand awareness through to purchase for any target market.

5000

+

Campaigns
completed

8

B+

Ads
distributed

500

M+

Hours
broadcast

At Premium.Digital, we firmly believe that innovation is the key to enhance brand experience, and we deliver it

Check out our lastest innovations below :

CPH
a time-based currency
for digital advertising

Branding matters
or how CPH will improve your Brand Awareness

At Premium we name it the Brand Recall Effect:

  • Viewability % improvement
  • Time Exposure guaranteed across UUs
  • User interaction measurement

CPH (Cost Per Hour) is a new standard to mesure Time Exposure in Advertising. CPH brings CPM planning to the next level by guaranteeing time exposure improving all standard metrics : ad recall, brand memorization, interaction rate and click through rate.

 

 

Studies show that AD Recall Increases by 79% when Seen for over 5 Seconds

Brand recall effect

As a classic campaign – we just need to use your tags

Impactful

You will pay only for viewable banners

Cost efficient

We do direct buying and PMPs to guarantee the perfect environment - Publishers, placements, formats and targeting are customized

Custom

Optimizations are based on viewability, time exposure and interaction rate to make sure we will get the best attention quality & branding effects

Easy set up

We use MOAT to measure attention quality and hours of exposition. We can use IAS tags and brand safety solutions

Controlled

CPH is now accessible to everyone
with Premium.Digital

Contact our sales team

ESPORTS
Change the game of
your media advertising

Premium.Digital has created a unique consulting offer dedicated to Advertisers looking to reach their target audience and create value within esports ecosystem.

Esports audiences are a treasure for
brand impact

62%

of Esports fans are + 25 years old

15%

of internet users are Esports fans

27%

of Esports fans are AB+

We offer esports advertising at
Premium.Digital

01
Consulting on Demand

  • Brand Universe definition
  • Esports Brand Strategy
  • Media/Non-media Strategy
  • Adhoc esports Studies on demand
  • Competitive Analysis on demand

02
Project Management

  • Talents/Partners Coordination
  • Brand Activation
  • Media Planning
  • Media Buying
  • Media/Non-media Analytic

We work with Esport
Publishers Partners

Contact the Premium Team

Meet our teams.

Contact us
Romain Casabianca

Managing Director
France & UK

Sven Christoph

Managing Director
Germany

Axel Buet

CTO
France

Yi Ou

Managing Director Hong Kong & Shanghai

Simon Rechner

Managing Director Sweden

Anselme Affoumou

Business
Developpement West
Africa

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